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Social Media Guidelines for AZA/BBG Teen Leaders

Posted on 08/14/2011 @ 10:00 AM

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There is an exciting last morning planned for August Execs starting with a Social Media discussion with Carly Lundy Shacknies from BBYO's Marketing Department! First, participants watched the video below setting the stage for the importance of social media in the world today:

Carly then guided participants through a discussion on how social media gives us unparalleled opportunities to connect but also represents a responsibility to behave appropriately online. Helpful hints were shared with the teens leaders to ensure that social media remains a powerful tool for BBYO while keeping teens accountable for content they put online. Hints included thoughts such as:

  • Think twice before publishing
  • Do your research
  • Imitation is the best form of flattery unless it is plagiarism
  • Write right

Overall, the teens recognized that it is important to keep in mind that there are consequences to actions on Facebook, Twitter and other social media; they are leaders offline, and should be online. The final point teen leaders walked away with is that when used appropriately, social media is their friend. Ultimately, if used wisely, it has the potential to increase membership, strengthen program quality, and allow connection with members around the world.

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